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Genesis Summary

While many automotive brands have histories that date well over a century, Genesis is a relatively young brand. The founding of the luxury marque was announced in 2015 by its parent company, Korean automaker Hyundai. The first Genesis model, a luxury sedan, came to market in 2016 with 2017 model year vehicles. Since then the brand has distinguished itself with a series of internationally designed sedans and, more recently, SUVs. The addition of the crossover SUVs, which didn’t occur until, 2020, was a boon to the brand since the American luxury customer has indicated a strong preference for SUVs over sedans in recent years. A quick learner, Genesis has also topped some recent consumer quality surveys.

Why Genesis?

To compete against much older, more well-established luxury brands, Genesis has adopted a strategy of providing superior build quality, exceptional value, and added features. The brand has been helped immeasurably by the addition of crossover SUVs to its previously sedan-only product lineup. American luxury buyers continue to demonstrate a preference for crossovers. In comparison to the often confusing model names of some luxury brands, the Genesis system is easy to grasp. All sedans start with the letter G followed by two digits. All crossovers start with the letters GV followed by two digits. The larger the first of the two numbers the larger the vehicle. Genesis has entered the electric vehicle market with the GV60 battery-powered vehicle. It shares mechanical components with the Hyundai Ioniq 5 and the Kia EV6. More BEVs are expected to follow.

The new 2024 Genesis line up is here!
Find the Best Deals on all Genesis Models In Your Area.

Since 1995, we have helped millions of consumers make an informed new car choice by leveraging our unique network of authorized dealers. Although the traditional process to get a Genesis price can be challenging, we make obtaining an internet price on a new Genesis straightforward. Our goal is to help you find the Genesis you want with an internet price that is transparent. We enable that through our unique network of Genesis dealers who want to earn your business from requests from our specialized platform. Connecting to a Genesis dealer on our platform to get vehicle pricing is simple and hassle free. Let’s start with the easy steps you can take to get an internet price on a Genesis vehicle today! First, select the Genesis model you are interested in, and then enter your zip code so we can locate the appropriate Genesis dealers in our network. Then, simply choose which Genesis dealership(s) you would like to receive an internet price from in your area and go through the remaining steps. There are times when we will have multiple Genesis dealerships who are part of our network in your area and therefore by selecting multiple dealerships you will receive more distinct internet prices on a Genesis of your choosing. Market pricing for a new Genesis vehicle is just a few clicks away, so empower your decision making and get an internet price for a new Genesis from our unique network of Genesis dealers today. Put us and our network of dealers to work for you so you can review what a great deal on a Genesis can be from designated Genesis dealers in your area.